Archive for July 2011

Happy Shark Week!

July 30, 2011 | by aharris

Great White InvasionFor many, Shark Week is one week a year — a chance to get together with friends or family, relax and enjoy those gorgeous creatures of the deep. However, here at Discovery, we’ve been busy since last August planning for an even more jawesome (I now only use sharkified words) annual event.

I have the pleasure of working with a team of ridiculously talented and passionate folks from across the company to make sure each year is even better (we’re now in year 24)…and we’re all just as excited as you are for tomorrow night! It’s hard to highlight it all, but here are some links to allow you dive in (I can’t help it!):

So enjoy having your TV set to Discovery Channel this week and let the sharks do the entertaining!

Discovery Networks Unveil Upcoming Programming at TCA

July 29, 2011 | by aharris

TCA LogoThe Beverly Hilton once again is the setting for the Television Critics Association’s summer tour, and this morning Discovery’s networks are presenting a series of panels — from the inspiring (and tear-inducing) Saved from Animal Planet to the growing business of of medical marijuana in Discovery Channel‘s Weed Wars.

Diversity of programming is never a problem at Discovery and you can read more about the shows featured in today’s panels and other upcoming programming by following the links below:

Discovery Channel

Animal Planet

Science

Investigation Discovery

Planet Green

Discovery Fit & Health

The Hub

Animal Planet Looks at Gulf Coast Devastation in ‘Black Tide: Voices from the Gulf’

July 28, 2011 | by gweiswasser

Last April, the explosion of the Deepwater Horizon oil rig left a tragic loss of life in its wake and devastated the culture and spirit of countless Gulf Coast businesses and residents. Tonight at 9pm ET/PT, Animal Planet airs Black Tide: Voices from the Gulf, in which Emmy award-winning filmmaker Joe Berlinger tracks the lives of Louisianans living in the aftermath of the largest offshore oil spill in American history. The two-hour special explores how 200 million gallons of oil forever changed a way of life and how the region is rebuilding and finding new ways to survive.

MythBusters, Lies, Dinos & Trekkies: Discovery & Science Storm Comic-Con 2011

July 27, 2011 | by aharris

Today’s post is from guest blogger David Tra, Social Media Specialist for Discovery Channel, who is back from San Diego just in time for Shark Week 2011!

Comic-Con 2011: Penn & TellerLast week, I made the cross-country trip to sunny California for Comic-Con International 2011. The pop culture spectacle was held in San Diego from July 21-24, and featured exhibitors, celebrities, movie premieres and panel discussions. Though not my first time at the geek rodeo (actually my second), Comic-Con is an awe-inspiring experience that can be overwhelming for those unprepared for its geek grandeur.

Discovery Channel‘s week began with Las Vegas’ Penn & Teller. In support of their upcoming fall series Penn & Teller Tell a Lie, the dynamic duo held a lively panel complete with previews and a magic trick grand finale.

Comic-Con 2011 - Dinosaur RevolutionFor the second straight year, Discovery Channel hosted a panel for its upcoming animated dinosaur series. However, this time around, the project’s final title was announced: Dinosaur Revolution. Featuring reShark Week at Comic-Con 2011nowned artists David Krentz (Disney’s Dinosaur) and Ricardo Delgado (Age of Reptiles), the panel wowed young and old (and wherever I fall in) with its groundbreaking animation.

While there wasn’t a panel featuring great whites, Shark Week was still creating a frenzy at Comic-Con. In fact, there was a Shark Week invasion, as street teams handed out thousands of oversized Shark Week bags to ‘Con goers. I saw first-hand that these bags were so popular that sometimes we couldn’t even hand them out fast enough (and they were in demand among @SharkWeek fans on Twitter).

MythBusters Fans at Comic-Con 2011

Fans with Outfits Fashioned from Last Year's MythBusters Bags

MythBusters also returned to Comic-Con — to the delight of many. Excited fans were thrilled to get autographs, while host Adam Savage dressed in full costume and challenged fans to find him on the convention floor through his annual #adamincognito event.

Wil Wheaton and Rod Roddenberry at Comic-Con 2011

Rod (right) with Wil Wheaton...both of whom I got to meet!

In what has now become a Saturday night Comic-Con tradition, MythBusters closed out the ‘Con in style. With a plethora of laughs and announcements (a re-mixed theme song by the Dandy Warhols, new bobbleheads and exciting side projects), all five hosts and moderator Scott Collins from The Los Angeles Times certainly gave the 3,000+ capacity crowd a memorable time. Fans also were treated to an epic sneak peek video of the upcoming fall season, along with a parody of YouTube’s “Honeybadger” video (at the end of this post).

Science also made a splash in San Diego. At the Roddenberry panel, Bernadette McDaid (VP of Production) shared that the network would air Rod Roddenberry’s documentary, Trek Nation. The special will follow Rod as he learns more about his father, Star Trek creator Gene Roddenberry, and the history and cultural influence of the storied franchise.

Science Explores the ‘Wonders of the Universe’

July 26, 2011 | by gweiswasser

What happens when you combine a rock star-turned-physicist with the endless wonder and questions about our universe that have consumed mankind’s intellect and imagination for centuries?

You get Science‘s Wonders of the Universe, a four-part series hosted by Professor Brian Cox that explores how deep space can be explained — and even experienced — by re-examining the familiar here on Earth. The show premieres Wednesday, July 27, at 9pm ET/PT, with tomorrow’s episode studying the 92 elements found here on Earth, which also can be found throughout the cosmos.

Want to learn more?

‘Deadliest Catch’ Season Comes to a Close, Join the #CatchFinale

July 25, 2011 | by aharris

Deadliest Catch Season Finale Chat GraphicThe boats are coming back into Dutch Harbor, as Discovery Channel‘s Emmy-nominated Deadliest Catch closes out its seventh season tomorrow night, July 26, at 9pm ET/PT (followed by a behind-the-scenes special at 10pm ET/PT).

The captains and crews have had their share of ups, downs and pranks (those Hillstrands!), and you’re invited to join fellow fans in watching on Tuesday night. Discovery Channel is encouraging fans to connect using the #CatchFinale hashtag on Twitter and by going to discovery.com/catchfinale while watching. Who knows…we may even see a few tweets from some familiar faces!

Also, don’t forget to check into Deadliest Catch on GetGlue to earn the last sticker of the season while you watch. Can’t wait? Check out a preview from tomorrow’s episode below and tune into the all-day marathon beginning at 9am ET/PT on Tuesday!