Posts Tagged ‘Ratings’

Puppy Bowl Scores a Win For Animal Planet

February 7, 2013 | by kdelmonico

As a casual football fan (at best), and a New York Giants one at that, I have to say I was already predisposed to choosing the Puppy Bowl over the Super Bowl on Sunday. After all, adorable puppies prancing about rank over almost anything in my book. When I finally did decide to check in on the “action” of the football game, there was nothing going on but a blackout at the Superdome! I happily switched back to the adorable-ness of Geico Stadium and vowed never to forsake Puppy Bowl again.

As it turns out, I was not alone. Not only was Sunday’s Puppy Bowl IX Animal Planet’s most watched iteration of the annual furry tradition, reaching a record number of 12.4 million gross viewers, fans also tuned in in droves during the power outage at the Superdome. Fans were voting with their devices, too, with a 40% increase in Tweets and web traffic generating 1.6 million video streams. Can’t argue with cute!

Discovery Channel, Investigation Discovery & Science Channel Celebrate January Ratings

February 2, 2011 | by gweiswasser

2011 is off to a good start for Discovery’s U.S. networks, as Discovery Channel, Investigation Discovery and Science Channel mark January with new ratings records for new and returning series.

Discovery Channel is enjoying its second highest January ever among Men 25-54. The success is thanks to new series Gold Rush: Alaska, Flying Wild Alaska and Sons of Guns, as well as viewer favorites American Chopper: Senior vs. Junior and Dirty Jobs. American Chopper: Senior vs Junior in particular had a great month, with last Monday’s 9pm ET/PT premiere enjoying the highest ratings for the series since 2004, with 3.16 million viewers.

ID LogoInvestigation Discovery, similarly, had its best January on record last month, as it celebrated its third anniversary with double digit year-over-year growth. ID also cracked the top 25 of all ad-supported cable for the month, ranking #22 on Mondays, #23 on Thursdays, and #23 on Sundays among W25-54 in prime delivery. ID will soon launch five new original series in the span of four weeks, including Nothing Personal (which will be hosted by Steve Schirrippa of The Sopranos), exploring the sinister world of contract killings.

Science Channel HD LogoFinally, Science Channel scored a big win in January with its new series An Idiot Abroad. Fans have fallen in love with Karl Pilkington (and his round head) and, since its debut on January 22, 4.3 million viewers have watched the series, making An Idiot Abroad the network’s highest rated series ever.

What have you been tuning into on Discovery ‘s nets?

Investigation Discovery Is 2010′s Fastest-Growing Cable Network

December 22, 2010 | by gweiswasser

Congratulations to Investigation Discovery, which will close 2010 as the fastest-growing cable network in prime time.  The success of shows like On the Case with Paula Zahn, I (Almost) Got Away With It and Disappeared fueled ID to post significant year-over-year growth in 2010.

ID, America’s leading investigation network, is the source for fact-based investigative content about culture, history and the human condition. Providing the highest quality investigative programming focused on fascinating stories of human nature from the past to the present, ID’s in-depth documentaries and series challenge viewers on important issues shaping our culture and defining our world.

Read more about ID’s success and check out what’s coming up on the channel in 2011, including Stolen Voices, Buried Secrets, a series premiering January 11, 2011 that tells the stories of murder victims from their perspective. Here’s a sneak peek:

Discovery Channel’s ‘Gold Rush: Alaska’ Stakes Its Claim on Friday Nights

December 20, 2010 | by gweiswasser

Discovery Channel has a hit in its new show Gold Rush: Alaska, which delivered over 2.9 million viewers with its premiere episode last Friday night. Gold Rush: Alaska was the #1 primetime cable program among key demographics that night, and marked Discovery Channel’s highest delivery among viewers aged 25-54 since Shark Week last August. Gold Rush: Alaska was also the top program in all television networks among men 25-54. It had the best rated series premiere on the network since Deadliest Catch in 2005. 

So what’s Gold Rush: Alaska about? In the face of the economic meltdown, six men risk everything to strike it rich mining for gold in the wilds of Alaska. Todd Hoffman of Sandy, Oregon, along with his father Jack, lead a group of greenhorn miners in search of the American dream and a new frontier. Explore an episode guide, meet the miners, and see how much you know about gold

Be sure to tune in Fridays at 10PM ET/PT to join the fans making Gold Rush: Alaska a hit!

The Miners from 'Gold Rush: Alaska'

‘Deadliest Catch’ is on a Ratings Roll

May 19, 2010 | by gweiswasser

Deadliest Catch We are proud to report that Discovery Channel’s Deadliest Catch has been the top non-sports program in primetime cable on Tuesday nights among men 25-54 for six consecutive weeks.  Swamp Loggers, which airs after Deadliest Catch, was the #2 non-sports program among that demographic on primetime cable last night as well, making Discovery the #2 network in all of cable last night among  Persons and Men 25-54 and Men 18-49, second only to ESPN, who aired the NBA playoffs.

To give you some perspective, Deadliest Catch beat broadcast shows Dancing with the Stars, The Good Wife and Parenthood in several key demos last night.

So if you’re not watching, what are you waiting for? Tune in to Deadliest Catch at 9pm ET/PT and Swamp Loggers in the 10pm hour.