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  • The #1 media and television brand in overall quality
  • Targeting adults 25-54, particularly men
  • Launched: June 17, 1985
  • Subscribers: 97 million U.S. households; 252 million international subscribers

Discovery Channel, one of the most widely distributed cable networks in the U.S., is the premier provider of real-world entertainment, offering a signature mix of compelling, high-end production values and vivid cinematography that consistently represent quality for viewers. Primetime programming features science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. Discovery Channel is dedicated to creating high-quality television and media to inspire audiences by delivering knowledge about the work in an entertaining way; evolving a timeless brand for a changing world.

Popular returning and new series include Deadliest Catch, MythBusters, Dirty Jobs, Man Vs. Wild, Smash Lab, Some Assembly Required and Bone Detectives. Discovery Channel is also home to high-profile specials and mini-series, including the critically acclaimed Planet Earth and When We Left Earth: The NASA Missions.

Discovery Channel is simulcast in HD.