discovery communications inc.discovery communications inc.
July 09, 2008
 
U.S. Networks

 
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Digital Media
  • Discovery’s content library online, mobile and on-demand

  • Attracting more than 25 million unique visitors per month

Discovery Digital Media extends Discovery Communications’ ownership of nonfiction entertainment to digital media devices around the world, delivering an extensive library of high-quality programming and footage via the web, mobile devices, video-on-demand and broadband channels. Discovery Digital Media gives consumers an unparalleled opportunity to explore their world like never before through:

Discovery.com
Discovery.com, Discovery’s flagship website for Discovery Channel, along with its other brand-aligned websites (such as TLC.com, AnimalPlanet.com and PlanetGreen.com, etc.), feature robust content, including enhanced media players, extensive video clips and advanced search tools. Cumulatively, these brand-aligned websites attract an average of more than 12 million unique visitors per month.

HowStuffWorks.com
Acquired in October 2007, HowStuffWorks.com is the leading source of credible, unbiased, and easy-to-understand explanations of how the world actually works. It has won multiple Webby awards, was among Time magazine’s “25 Websites We Can’t Live Without” in 2006 and 2007, and was among PC Magazine’s “Top 100 Web Sites” four times including in 2007. HowStuffWorks attracts an average of more than 10 million unique visitors per month.

TreeHugger.com
Acquired in August 2007 as a component of Discovery’s Planet Green initiative, TreeHugger.com is the leading eco-lifestyle website, dedicated to driving sustainability mainstream. Partial to a modern aesthetic, it strives to be a one-stop shop for green news, solutions, and product information, and features a blog, weekly and daily newsletters, video segments, a weekly radio show and a user-generated site, Hugg.com. TreeHugger attracts an average of more than one million unique visitors per month.

Petfinder.com
Acquired in November 2006, Petfinder.com is the oldest and largest searchable directory of adoptable pets on the web, as well as a source of knowledge about how to select the most compatible pet for your home and how to raise and care for an animal. Petfinder’s directory includes over 10,000 animal shelters and adoption organizations across the U.S., Canada and Mexico, helping users search for local pets that fit their individual needs and preferences. Petfinder attracts an average of more than 3.5 million unique visitors per month.

Discovery Mobile
Discovery Communications’ 24-hour mobile programming network features unique made-for-mobile short-form and long-form episodes of popular titles from across Discovery’s core program genres, including science, travel, health, history, animals and pets, adventures and lifestyle. Discovery Mobile has distribution arrangements with the majority of mobile carriers in the U.S.

Discovery On-Demand
Offering consumers a robust selection of world-class programming from across its family of networks, Discovery’s video-on-demand service is distributed across most major U.S. cable affiliates and is offered in six countries, including the UK, Spain, Germany, Italy, Belgium, and Switzerland.

 

 


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