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  • One of the fastest growing networks in cable history
  • Targeting adults 25-54, particularly women
  • Launched: October 1, 1996
  • Subscribers: 96 million U.S. households; 233 million international subscribers

Animal Planet is part of Discovery Communication’s Animal Planet Media (APM) business unit – the world’s only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content on multiple platforms. APM offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. Programming highlights on Animal Planet include Whale Wars, River Monsters, Jockeys, It's Me or the Dog, Puppy Bowl and Untamed and Uncut.

In addition to the Animal Planet cable network, APM includes: AnimalPlanet.com, the ultimate online destination for all things animal; the 24/7 broadband channel, Animal Planet Beyond; Petfinder.com, the #1 pet-related Web property globally that facilitates pet adoption; PetsIncredible, a major producer and distributor of pet-training videos and includes web service PetVideo.com; and other media platforms including a robust video-on-demand (VOD) service; mobile content; and merchandising extensions.

Animal Planet is simulcast in HD.