The Science Channel Debuts IT'S NOT ROCKET SCIENCE This Fall

-- Cosmologist, Physics Lecturer João Magueijo to Host --

July 13, 2007

LOS ANGELES – A new series debuting on The Science Channel this fall—IT’S NOT ROCKET SCIENCE—will investigate whether existing theories on gravity, energy and more still hold true today given advanced research and technology. Scientist and host João Magueijo will explore mind-bending questions in the hopes of unlocking the secrets of the universe. What if light traveled faster than 186,000 miles per second? What effect would it have on gravity, on time, on energy and on the concepts governing our universe?  

In the world of science, Magueijo is viewed as a renegade. His central idea is that the fundamental building blocks of life are changing. Magueijo believes our concepts of gravity, light, time and energy—while viewed as true today in physics—were not necessarily true millions of years ago, nor will those views be true in the future. This one idea is a revolution in the scientific world that threatens to undermine hundreds of years of ideas and research.

“As science continues to evolve, The Science Channel is the only network dedicated to following the latest developments across a wide spectrum of topics,” said Senior Vice President and General Manager of The Science Channel Tom Cosgrove. “João will take viewers on a deep exploration of scientific theory that cannot be found anywhere else on television.”

IT’S NOT ROCKET SCIENCE is produced for The Science Channel by Tigress Productions. Graham Booth is executive producer for Tigress. Alan Eyres is executive producer for The Science Channel.

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