Tom Cosgrove

President and CEO
3net
A Sony-Discovery Communications-IMAX Joint Venture

Tom Cosgrove oversees, creative and business functions for 3net, the joint venture 3D television network from Sony, Discovery and IMAX. Launched on February 13, 2011, 3net brings together three of the world's leading media, technology and entertainment companies to provide the nation’s first and only fully programmed, 24/7 3D network.  The three partners deliver an extraordinary collection of award-winning 3D content, technology and production expertise, television distribution and operational strength to the project, with a mission to bring viewers the highest quality and most immersive in-home 3D viewing experience possible.  The channel will feature the most extensive library of 3D content in the world by the end of 2011, featuring genres that are most appealing in 3D, including natural history, documentary, action/adventure, travel, history, kids and family, lifestyle and cuisine, concerts, movies, scripted series and more.

Prior to being named to lead the joint venture in June 2010, Cosgrove served as Executive Vice President and Chief Operating Officer for Discovery Channel, managing day-to-day operations, including overall business strategy, programming, development and marketing. While with Discovery Channel, he also was responsible for the formation of the Discovery Times Square Exhibitions, as well as strategies for scheduling Discovery Channel content debuts and availability on all digital platforms.

Before that, Cosgrove served as General Manager of Science Channel, where he initiated a global rebranding of the channel, and had direct oversight of network programming, development/production, marketing, and business and brand-enhancing strategies. He joined Discovery Communications as Senior Vice President of Programming for the portfolio of Discovery Channel, Science Channel, Discovery Times and Military Channel.

Prior to joining Discovery, Cosgrove served as General Manager for TV Guide Channel, where he had direct oversight of the brand/content strategy, including programming, development, production, marketing, business affairs, communications, research and operations, and the creation of an in-house production unit, live unit, and studio operation. Cosgrove also developed and introduced an interactive interface for the channel, and helped guide the content direction for the company's VOD and online platforms. He was responsible for year-over-year ratings growth for the first time in TV Guide Channel history, the highest-rated events in channel history, and substantially stronger CPMs and advertising sell-out.

Cosgrove also has held senior management positions at ABC Family, Fox Family, Fox Kids, and Fox Broadcasting, spanning live sports, programming, acquisitions, marketing, research, sales, operations, and affiliate relations. He began his career at Leo Burnett USA. Cosgrove holds an MBA and B.A. from the University of Wisconsin.