Animal Planet’s R.O.A.R. Matching Campaign Returns, Supporting Seven Nonprofits

After a successful campaign last year, Animal Planet’s R.O.A.R. animal advocacy initiative will launch an eight-week campaign to raise funds for seven deserving R.O.A.R. (which stands for Reach Out. Act. Respond.) charities. Through on-air, online and social media calls to action, Animal Planet will introduce fans to these nonprofit organizations and encourage individuals to make a donation, as the network matches their donations up to $120,000! Click on the links…

‘Watch and Give’ with Animal Planet on Saturday

Want to help pit bulls without leaving your couch? As part of Animal Planet‘s ongoing commitment to make a positive impact in the animal world, the network is asking viewers to tune in to Pit Bulls and Parolees this Saturday night, November 26, to help drive donations to Villalobos Rescue Center, a nonprofit organization featured in the series. The campaign called “You Watch. We Give.” is part of the network’s nonprofit initiative…

Animal Planet’s R.O.A.R Campaign Matches Donations to Animal Causes

Animal Planet‘s R.O.A.R Campaign partners with leading animal organizations to inspire people to make the world a better place for animals, in local communities and in the wild. Simple things like volunteering at a local shelter, spreading the word about conservation, supporting a favorite animal cause or walking an elderly person’s dog can make a difference in the lives of animals. Today, Discovery Communications announced the kickoff of the R.O.A.R Matching…

Give Back with Animal Planet’s ‘You Watch. We Give.’ This Weekend

If you want to do good this weekend, but you’re feeling lazy after a big Thanksgiving dinner, then we have just the opportunity for you. You can actually make the world a better place just by sitting on your couch and watching TV. Animal Planet has announced that it will donate up to $50,000 to the Villalobos Rescue Center, a nonprofit organization featured in Pit Bulls and Parolees, based on…