Discovery Helps Alice Ferguson Foundation Supercharge Its Social Media Efforts

Kate Delmonico & David Tra
Kate & David Hard at Work

Social media is clearly near and dear to me, as are the dynamic duo working with the Alice Ferguson Foundation today as a part of our Creating Change marathon. I caught up with David Tra and Kate Delmonico (also guest blogging with us here) to find out how they are helping this nonprofit and their work to preserve and encourage connections with the Potomac River Watershed.

See what David and Kate had to say about the project and the challenges and opportunities in working with a nonprofit and social media (instead of Discovery Channel, MythBusters, Storm Chasers and the other brands and shows that keep them busy daily).