Every year, the movers and shakers of the cable world gather at The Cable Show to reflect upon the news of the year and collaborate on the future of the industry. This year, we welcomed the Show’s 10,000 attendees to our backyard of Washington, DC.
At The Cable Show, executives from across the cable industry share experiences, ideas and inspirations from their own organizations, and many of Discovery’s leaders had the opportunity to share insight on the innovation happening within our company.
Our President & CEO, David Zaslav, took the stage at Tuesday’s General Session, “An Eruption of Disruption: Broadband Technology and the Future of Everything.” Zaslav, alongside executives from Viacom and Liberty Global, shared insights on Discovery’s success with aggressive international growth.
Yesterday, Harriet Seitler, Executive Vice President & Chief Marketing Officer of OWN, spoke on the value of Oprah’s strong social media presence in building OWN’s audience at “Beyond the Remote: Television Brand Marketing Without the Television.” Later, Scott Kinney, Senior Vice President, Global Education Outreach, Policy & Professional Development, shared how Discovery Education is driving technology, teacher training and digital learning tools to transform the classroom in “An A-Plus for Broadband: Taking the LEAD on Educational Technology.”
Beyond the panels, attendees got to get a taste – sometimes, literally! – of the many organizations that populate the cable industry. At the Discovery booth (pictured below), fans were invited to make luggage tags for their favorite Discovery programs.
If you weren’t able to make The Show this year, we’ve shared some highlights from our presentations and booths, and we look forward to next year’s Show in L.A.!