Fernando Medin

President and Managing Director

Discovery Networks Latin America/U.S. Hispanic

Download Bio

Fernando Medin is President and Managing Director of Discovery Networks Latin America and U.S. Hispanic (DLA/USH), a division of Discovery, Inc. 

Currently based between Sao Paulo and Miami, Medin is responsible for the company’s commercial, editorial and operational units which includes digital operations, affiliate relations, advertising sales, content distribution, programming and production, licensing, research, marketing, communications, operations and information technology (IT), as well as new business opportunities for DLA/USH’s 18 entertainment brands in the region.

Medin is responsible for overseeing the U.S. Hispanic Networks Group, which comprises Discovery en Español, Discovery Familia and Hogar de HGTV. He also works with Discovery’s international licensing arm to ensure cross-platform brand awareness and increased revenue in licensing and program sales.

Medin joined Discovery Communications in 2002 and was later promoted to vice president of then DLA/Iberia’s legal department, serving as a trusted advisor in the company’s distribution negotiations and its management of regulatory and public affairs in Latin America, Spain and Portugal.  He also played a key role in establishing the company’s subsidiaries in Spain, Mexico and Brazil.   

In 2007 he was appointed to lead the expansion of DLA/USH’s regional office in Brazil and relocated to Sao Paulo as VP and Brazil CM, later promoted to Brazil SVP, GM and later on to EVP and General Manager to Brazil and Southern Cone (Argentina, Chile, Bolivia, Peru, Paraguay and Uruguay). During his tenure, he increased the number of brands and distribution for the portfolio in the region and spearheaded the launch of DLA/USH’s HD portfolio and digital property offering, including Discovery Kids Plus and GOLFTV.  

In 2015 he led the acquisition of MEGA, the #1 FTA network in Chile; and in Peru, the sales and distribution partnership with America TV, the leading FTA network in the country. 

In 2021, Medin led a multidisciplinary team in developing and launching discovery+ in Brazil, overseeing the technical, editorial and commercial development of the streaming platform on its first deployment in Latin America, including the negotiation of strong partnerships with Claro and Globo.

Before joining DLA/USH, Medin was vice president of business affairs at PSN (Pan American Sports Network) in Miami. Prior to that, he worked for the law firm of Vinson & Elkins in New York, where he supported among other clients Hicks, Muse, Tate & Furst’s M&A media and technology investments for Latin America, including their investment in cable and programming companies.

A native of Argentina, Medin earned law degrees at Universidad de Buenos Aires and a Masters in International Law from Southern Methodist University in Dallas, Texas.  He is a member of both the Buenos Aires State Bar and the New York State Bar and is fluent in Portuguese, Spanish and English.

*Discovery Channel, Discovery Kids, Discovery Home & Health, Food Network, Investigation Discovery, Animal Planet, TLC, Discovery Turbo, Discovery Science, Discovery HD Theater, Discovery World, HGTV, Discovery en Español, Discovery Familia, Hogar de HGTV, Golf Channel Latin America, OWN Caribbean, Dog TV.