Tweets and TV: Twitter Showcases Best-Of & Includes Science’s ‘An Idiot Abroad’

Yesterday, Gayle and I had the pleasure of presenting at BlogWell DC on the topic of real-time engagement through social media and social TV. One of the examples we used was a recent meshing of Twitter and TV with Science for their hit series An Idiot Abroad. As a part of April Fools’ Day fun, the network streamed fan Tweets live on air in primetime as the culmination of a…

Discovery’s Day at #BlogWell

Obsessive readers of this blog (do they exist?) may have noticed that we didn’t post yesterday. That’s because we were too busy learning, connecting with other social media enthusiasts/professionals and presenting at GasPedal’s BlogWell Conference, hosted by SAP outside of Philadelphia. The theme of the conference this time around was “How Big Brands Use Social Media,” and the afternoon consisted primarily of case studies about successful social media efforts from…